Leadxpress Export Resources

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Taking Advantage of Amazon for Export Marketing Purposes

Published 2015-04-27 | By Wong

Taking Advantage of Amazon for Export Marketing Purposes

 

Amazon is one of the most renowned retail giants in the online world. eBay is visited by more than 60 million people in the US and millions more abroad and the same can be said for Alibaba but Amazon is like the universally accepted online “mall” for different nations around the world.

Many corporations that focus on export marketing will need to begin their platform using Amazon. This is because Amazon has a unique system that instantly elevates a company’s reputation simply by selling on the website.

Want to take advantage of this retail giant’s tools for your own export business? Consider some of the following techniques: Continue reading →

Posted in Export Marketing & Tips | Tagged

Email Marketing or Social Media for Export Marketing

Published 2015-04-20 | By Wong

Email Marketing or Social Media For Export Marketing

 

Facebook, Twitter, Pinterest, and many other social media sites are quickly taking over the internet. There are over 1 billion active Facebook users every month and Twitter carries around 255 million. It’s no surprise that a lot of people are focusing their attention on social media marketing.

 

Looking at the Numbers

However, a study by Radicati pointed out that in 2013 there were well over 3.9 billion active email accounts in the world. By 2017 that will jump to 4.9 billion. That means the total number of emails being opened and used are three times the number of Facebook and Twitter users combined! Continue reading →

Posted in Email Marketing & Tips, Export Marketing & Tips | Tagged ,

Beginner’s Tools to Online Export Marketing

Published 2015-04-13 | By Wong

Beginner’s Tools to Online Export Marketing

 

Introducing your product and company to a foreign market is a little daunting at first. This is why the internet has become a miracle for many small firms that would never get the chance to do so without the assistance of online export marketing tools.

There are many ways to get the ball rolling. You may want to start by using social media to get the brand out a little. Word of mouth does get the avalanche rolling pretty quickly. However, the B2B platform is really where you want to focus because partnering with a company from the target country is a great to build local relations. Attending a trade fair is another way to physically connect with the market. Continue reading →

Posted in Export Marketing & Tips | Tagged , ,
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