Leadxpress Export Resources

3 Steps for Export Marketing Success

3 Steps for Export Marketing Success

 

Stepping into the global market and considering exporting goods? That’s a big step for any company, big or small, but it is also a very risky move. Many companies try and fail in the exporting market because they do not initially check if their product is even viable in their target country.

However, there are three simple steps to identify if your company will meet export marketing success in a foreign niche. If your company and product hit the marks for all three steps then you can almost guarantee success. Continue reading

Is Your Business Ready for Export Marketing

Is Your Business Ready for Export Marketing

 

There comes a time when your business will be facing the issue of whether it should start exporting or not. Before you even begin marketing to potential overseas markets and partners you should first determine if your company is even ready for the big step into international trade.

You need to evaluate your company as well as the marketplace you are stepping into. Expansion is nice and all but you also need to weigh in whether the benefits outweigh the risks. Will the profits defeat the financial leverage to market overseas? Continue reading

The 4 Key Components of a Successful Export Marketing Plan

The 4 Key Components of a Successful Export Marketing Plan

 

Just because you decide to expand your business by entering foreign markets does not mean you will automatically have buyers lining up in droves to order your products. It’s a nice image, but it’s merely a fantasy at this point. To turn it into reality, you’ll first need a good export marketing plan to begin your efforts.

 

So what does your plan need to include? Here are some elements which must be accounted for: Continue reading