Author : Leadxpress.com

Expanding international markets is vital for foreign trade enterprises and export manufacturers to survive and grow. No matter what kinds of export promotion or marketing strategies you used, a key factor to success is your foreign trade website. Why ?

It is true for the following reasons:

1) High trade platform competition
There is a mis-concept in many foreign trade enterprises that a web presence with the product images will attract buyers and close transaction. Hence, many export companies set up their websites on the B2B export portal without actively and seriously building their own foreign trade export marketing website. Since these sites in the B2B export portal are displayed in the similar form, it is unable to highlight the characteristics of enterprises and their products. Hence, it is very difficult for the business to attract international buyers’ attention among the fierce competition of many similar sites on the B2B export portal platform. Even though the international buyers can find your products, it only starts with a low price competition among your competitors at the export portal. Your export business falls in the low-level OEM manufacturer bottleneck. Continue reading →