English How to use Internet for Export Marketing?
How to use Internet for Export Marketing?
Venturing in export marketing is just the natural development of a successful local businessman. It is very obvious that you will not be thinking of spreading your wings abroad if you are not first successful in peddling your wares in your local market.
Export Marketing is A Different Ball Game
Although basic marketing principles are still serviceable in selling a product to other countries, there are certain techniques that you need to learn if you want to be successful abroad as you are now successful in your local area. Continue reading
A Primer on B2B Trade Platforms for Export Marketing
A Primer on B2B Trade Platforms for Export Marketing
The internet has been a major influence in popularizing b2b trade platforms worldwide. With this system, and the help of the internet, businessmen are having an easier time in conducting their export and import business online. Having the right knowledge of its utilization gives more opportunities to online export businesses to grow and expand.
The Nature of b2b Trade Platforms
If there is an online transaction between two individuals or companies, the business deal is called e-commerce. The transaction is made possible through the use of an e-commerce platform. Continue reading
Attracting Customers is Easier Using B2B Trade Platforms
Attracting Customers is Easier Using B2B Trade Platforms
If your business is still struggling, perhaps you are not taking advantage of the b2b trade platforms. Utilizing such platforms in your export marketing will significantly increase the number of clients you will attract to your portal.
For you to make your products or services competitive among hundreds of sellers around the world, you need to know how to use b2b trade platforms in your online marketing efforts.
- Organize the Details of Your Company
You cannot establish a credible reputation online on a b2b portal if your company details are unclear. The first thing you have to organize is the full and clear detail of all information that your target clients need with regards to your company and your products.
Customers tend to put their trusts on suppliers that supply detailed and correct information about their business. This indicates that the company is serious in its desire to be regarded as the best supplier of his products and services.
- Publish All Your Products
If you are going to be regarded as a credible supplier, you cannot just offer one or two of your products. You need to make an impression to your target clients. Therefore, you need to post as many products as you can in your b2b portal
With a string of products offered by your company, your company will appear established and reputable. But be sure that all the products you are offering on your website are properly supported (technical and customer service) so that should any problem or concerns arise, your customers will be assured of quick resolution to their issues.
- Practice Clear Communication
All your communications with your clients should be very clear, without any ambiguous implications. Offers should be precise as to the kind of products or services, their specifications, their prices, and their delivery dates. Any ambiguity in any of these particulars will make your transactions faulty.
- Respond Promptly to Your Client’s Counteroffer
When a customer hesitates in pursuing any deal you are negotiating, quickly respond to his concerns. Give him the impression that you are there to provide what he needs. And as long as both of you come out as winners, try as much as you can to provide that need.
- Select the Best Platform for your Products
There are many b2b trade platforms that are used by all kinds of merchants today. You are the best judge as to which of these platforms is best for your kinds of products or services.
Some of the most popular comprehensive platforms are made-in-china.com, globalsources.com, alibaba.com and so forth. If you have a special market niche, you can choose the industrial b2b trade platforms such as globaltextile.com and similar portals.
Source:
Leadxpress Global Importer & Buyer Directory Editor
https://www.Leadxpress.com
Why should Trade Fairs be included in Export Marketing Strategy?
Why should Trade Fairs be included in Export Marketing Strategy?
There are many reasons why it makes sense for an export marketing company to participate in a trade fair, but first and foremost it is cost effective, offering you a marketing solution that’s easy on the pockets. While other methods in exporting marketing are expensive, trade shows are affordable and appealing to people.
Reach Your Target
One of the reasons why trade fairs remain popular is they provide companies with a quick and efficient way to reach their market target. Unlike other marketing strategies, a trade fair ensures that your product and service will be advertised among people that are interested in the idea and concept. Even if these trade fairs last only a few days, they usually draw thousands of people, all prospective clients and customers who want to know what your product is about. Continue reading
Why Trade Fairs are Good for Export Marketing Business
Why Trade Fairs are Good for Export Marketing Business
Studies show that export marketing businesses usually take part in trade fairs and shows, and this should not be surprising when you consider the benefits that the event brings. While there are several export marketing methods available, the advantages you gain from a trade fair simply cannot be ignored.
Targeting the Export Industry
Export marketing trade shows are aimed at the industry and the people in it, so you can be certain that when you advertise and promote your product or service, you will be doing it for people who are interested. Exhibiting in a trade show is quite simply a cost effective way to advertise and reach out to more people and improve brand awareness. Continue reading
Using Websites to Further Your Export Marketing Business
Using Websites to Further Your Export Marketing Business
Practically all major business ventures these days use the Internet, and export marketing is no exception, as it’s the quickest way you can reach out to customers. Unlike other marketing and advertising tools, websites are very cost effective and can reach anyone in the world who has Internet access. However, an exporting website can do a lot more.
A Marketing Tool
Your website and any site you maintain on social media are powerful marketing tools, and the number of people that visit your website tells you how effective your plan is so far. Second, there are programs available that can notify you which parts of the site visitors click on, and this will help your team formulate the right export strategy. Furthermore, a website can be used for product analysis, assessing selling points and if the products are truly marketable. Continue reading
Does an Export Marketing Business Need a Website?
Does an Export Marketing Business Need a Website?
As the B2B trade platforms are very popular and commonly used by exporters and manufacturers, does an export marketing enterprise really need a website?
The short answer is yes, if you’re into the export marketing business you need a website and for many reasons. However, it’s not enough that you set up a website as you need to make sure that your presence online makes a difference and can help your business attain its objectives. Continue reading
Benefits of B2B Trade Platforms to Online Buyers and Sellers Alike
Benefits of B2B Trade Platforms to Online Buyers and Sellers Alike
With the adaptation of b2b trade platforms, the global way of doing business has taken a dramatic shift in its direction. In the past, global suppliers may rely on the global importer and buyer directory and email promotion to access international importers. These b2b trade platforms have made online connections and communications between global buyers and sellers easier and faster.
It is Now Even Easier to Make Money Online
Online business transactions from anywhere in the world can now be consummated with ease and security. Geographical locations are no longer a barrier to two parties that have agreed on a certain mutually beneficial transaction. The ability to increase one’s sales revenue, coupled with the reduction in operating cost is simply a tempting business opportunity that no practical thinking entrepreneur will pass up. Continue reading
Why Email and Export Marketing Go Hand in Hand
Why Email and Export Marketing Go Hand in Hand
Export marketing has changed dramatically since the emergence of the Internet, as it’s become easier than ever for companies and customers to keep in touch. And when it comes to communication, few methods are as effective as email. Whether it is internal communications concerning policies or reaching out to customers, you can’t go wrong with electronic mail.
How Email Helps the Export Marketing Business
As anyone who’s into the export marketing business will tell you, it’s complex, and requires constant communication with your team so everyone stays on the same page. For instance, a quick email provides answers to common and even complex questions, and it’s an effective medium for explaining intricate international transactions. Second, you can use email for assessing the performance of staff and personnel and notify members which ones need retraining if necessary. Continue reading
The Vital Function of the Internet in Export Marketing
The Vital Function of the Internet in Export Marketing
Before you even think of using the internet to export your goods or services, you must be sure that there is a demand for your products in the country where you intend to send them. It will be useless to spend your time thinking about the littlest nuts and bolts regarding your export business when there is nobody in that country who is interested with what you are offering.
Use Internet Search Engines
If you want to export your product in a certain country, the first way you should use the internet is to go to your favorite search engine and get salient information about that country’s demand for your product. Continue reading