Develop an effective Landing Page for Export Promotion

Author : Leadxpress.com

In my last article “How to send email in the legal way for export promotion?”, I mentioned some guidelines to avoid sending unsolicited commercial email. Today, I will discuss another important factor to the success of email promotion.

Generally, there is less chance to close a sale by one email message. It requires more information to persuade the protential clients. Hence, the objective of the email sales letter is to entice the protential buyers to click through to a landing page where more detailed sell information is presented. The page will usually display content that is a logical extension of the email advertisement. Continue reading →